PriceMyLoan and Del Mar DataTrac Announce Integration

SAN DIEGO & COSTA MESA, Calif. - February 18, 2009 - PriceMyLoan, a provider of automated underwriting and loan pricing technology, announced today a partnership with Del Mar DataTrac to deliver an integrated solution for mortgage bankers. The integration combines PriceMyLoan's advanced loan decisioning with Del Mar DataTrac's comprehensive mortgage banking and secondary marketing functions to deliver a more powerful and efficient workflow.

"We are very pleased to have partnered with an industry leader like Del Mar DataTrac," said Gigi Campbell, national sales director at PriceMyLoan. "Our partnership delivers the type of value that mortgage bankers need right now. They want effective technology tools that work together in a way that improves their processes without increasing costs."

While both companies adhere to a 'best-of-breed' approach by leveraging the strengths of their respective platforms, the goal of the interface was to bridge the two systems by focusing on simplicity and usability. "Being two very different types of software with different purposes, our main challenge was making sure that the integration not only worked, but worked in a way that enhances a lender's process," said Campbell.

As a point-of-sale tool, PriceMyLoan enables originators to qualify borrowers, price loans and submit rate lock requests directly to lenders. Borrower and loan information is either manually typed in or uploaded from other sources such as loan origination systems and credit report providers.

The key for the integration is to ensure that a comprehensive set of data accurately transfers into the DataTrac® platform in order to minimize errors and not impede the workflow process. This includes 1003 data, complete credit report data, rate lock information, status dates and other loan parameters. Additionally, the interface works bi-directionally by transferring data from DataTrac back into PriceMyLoan to provide originators with timely updates on the status of their loans.

As a result, loans submitted through the PriceMyLoan system are managed within the DataTrac environment seamlessly and with minimal effort. "Integrating with PriceMyLoan has allowed us to extend the functional domain of DataTrac into the very top layer of the sales process," said Rob Katz, president of Del Mar DataTrac. "We've created a transparent flow of data that allows secondary marketing and underwriting to benefit directly from the powerful automated underwriting capabilities of PriceMyLoan."

“A lot of lenders use both PriceMyLoan and DataTrac,” said Gregg Holsapple, vice president of product development for Del Mar DataTrac. “This integration will have a measurable impact on their ability to ensure data integrity while increasing their overall efficiency.”

About PriceMyLoan

PriceMyLoan is a proprietary product of Insight Lending Solutions (ILS). Founded in 2002, ILS provides web-based application service for the mortgage lending industry and software as a service (SaaS) to its clients to enhance productivity, reduce IT dependency, and accelerate time-to-value for mortgage companies. Combining advanced technology development using XML and MISMO standards with high-quality service, ILS provides its clients with solutions that result in reduced loan cycle times, improved pull through rates, and a lowered total cost of software ownership. For more information, please visit www.pricemyloan.com.

About Del Mar DataTrac

San Diego-based Del Mar DataTrac provides mortgage bankers of all sizes with technologies that leverage existing tools to improve customer service and operational efficiencies, while increasing profitability. The company's proprietary flagship solution, DataTrac®, empowers lenders to reduce costs, generate greater profits per loan, minimize errors using business intelligence and fund more loans with fewer people. Founded in 1991, the company's customers include mortgage lenders, credit unions, and community banks. For more information, visit www.delmardb.com.

###

Contact: Linn Cook
PriceMyLoan
(714) 957-6335
lncook@pricemyloan.com
www.pricemyloan.com